About Hugo BossLike few other brands Hugo Boss products epitomise authenticity elegance and luxury. The brand is renowned throughout the world as being a market leader in the world of men and ladies’ fashion. Since the early 1950s the growth of the Hugo Boss brand has been little short of phenomenal. Today Hugo Boss has rightly earned its place at the forefront of men haute couture. With the emphasis on style innovation and quality their range of clothing and personal accessories is second to none.